New York Times' “Perriconology” piece focuses on anti-aging benefits of renowned physician's favorite "super food"

by Randy Hartnell

Bestselling health author Nicholas Perricone, M.D. was the subject of “Perriconology”: a very positive profile in the New York Times Magazine of Sunday, February 6. As you probably know, Dr. Perricone is the most famous anti-aging expert in America, a bestselling author, and the most effective advocate for wild salmon as a super-healthful anti-aging food.

We were delighted to see that the photo accompanying the feature (at left, by Eric Tucker) portrayed Dr. Perricone seated at a table that bore a plate with a fresh, silvery king salmon head pointing straight up: a striking image meant to underline wild salmon's central role in his anti-aging, skin-smoothing diet program.

As article author Alex Wichtel wrote, Dr. Perricone recommends eating “…an inordinate amount of wild salmon (''I've got gills now,'' one woman told him); and nuts and oils—and still more salmon—for [omega-3] essential fatty acids.”

Later in the piece, Dr. Perricone was quoted as saying, “I've gotten the message to millions that eating makes a huge difference in the way you feel. If you're eating salmon now, or taking fish-oil capsules, I've helped you.”

What's behind Dr. Perricone's “eat wild salmon” advice?

Dr. Perricone offers three main reasons to choose wild salmon over farmed salmon:

  • Wild salmon offers high levels of omega-3 fatty acids, and a much healthier ratio of omega-3s to omega-6s.
  • Wild salmon has much less saturated fat than most farmed salmon does.
  • Wild salmon is a superior source of DMAE: a precursor to the neurotransmitter acetylcholine, which he believes helps promote better tone in the muscles of the face.

And, as Dr. Perricone points out in his latest New York Times #1 bestseller, The Perricone Promise, wild salmon is by far the richest food source of astaxanthin: a very potent carotenoid-class antioxidant with strong anti-inflammatory properties.  (See the sidebar titled “Wild Alaskan Salmon: King of the Super Foods” on page 46.) Wild salmon—especially sockeye—accumulate astaxanthin in their flesh because they eat astaxanthin-rich zooplankton (minuscule, shrimp-like critters).

In contrast, most farmed salmon consume synthetic, petrochemical-derived astaxanthin, which is added to commercial “salmon chow” to give their flesh the red-orange colors consumers expect.   However, the results of a carefully controlled study showed that fish eating chow with synthetic astaxanthin—which differs from natural astaxanthin structurally—grow more slowly than fish eating otherwise identical chow containing natural astaxanthin.  (For more on synthetic colors in farmed salmon, see the June, 2003 edition of Vital Choices.)

The Vital Choice-Perricone connection

We're gratified that Dr. Perricone recommends Vital Choice Seafood as a reliable source of premium quality wild salmon in his bestselling books and on his Web site, and we're glad that he's received such positive, well-deserved coverage in the Times.

Be sure to check out our Dr. Perricone Combination Packs—28-Day Prescription Pack, 14-Day Prescription Sampler, and Three-Day Nutritional Face Lift—which feature the high-quality wild salmon, halibut, and blueberries he recommends in his best selling books.

We recommend reading The Perricone Promise, which focuses on the anti-aging effects of peptides, colorful, antioxidant-rich rainbow foods, and 10 plant foods that join wild salmon on his roster of “super foods.” Last, but not least, The Perricone Promise offers dozens of recipes—including seven delicious salmon and halibut dishes—to help readers implement his 28-day “Perricone Promise” rejuvenation diet, which we urge you to try. Based on our experience, and that of countless readers, you're sure to notice big improvements in the way you look and feel.