Sunset Magazine Picks Vital Choice for Superior, Sustainable Seafood
Contact: Erin Knapp
(360) 603-9456 ext. 121
The editors of Sunset magazine seek the best home, living, and food ideas from ... or for ... folks in the Western states.
And in their special September, 2009 Coastal Issue, Sunset recommended sustainably produced Western seafood, and the best retailers of these fish and shellfish.
To our surprise and delight, Sunset recommended Vital Choice as a “smart fish shop” .
We received their recommendation in an article titled “The West's best fish: A shopper's guide to our most delicious, sustainable seafood ? and how to enjoy it”.
The editors set four criteria … which were adjusted slightly when they selected Web-based fish retailers.
These were Sunset’s criteria … we inserted corresponding Web-store features between brackets [ ]:
Our performance on the 1st and 4th items exceeds the standards set by the editors of Sunset. How so?
Seven Vital Choice standbys ranked among the 13 wild seafood choices that Sunset recommended:
Sablefish (black cod)
Oregon pink shrimp
In keeping with the "Western seafood" theme of the piece, they also recommended Pacific sardines ... but our canned Portuguese sardines are equally tasty and sustainable, as are our small, sardine-sized Portuguese mackerel. Likewise, our Alaskan King Crab is every bit as good and sustainable as the Dungeness Crab recommended by Sunset.
For their full list of recommended seafood, click here. The issue also includes “108 Great Recipes” worth checking out.