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Why Vital Choice?

The VC Advantage

Our Purity Story

Our Sustainability Stance

What People Say


Our Mission

Vital Green™
Environmental Program

Giving Back to the Community

Customer Rewards


Giving Back to the Community

Our donations

We contribute a portion of our net profits to a variety of organizations devoted to improving the health and well being of people and the planet that sustains us.

Current recipients include the Weil Foundation, Healthy Child Healthy World, The Monterey Bay Aquarium Seafood Watch program, The Center for Mind-Body Medicine and the Natural Resources Defense Council.

Weil Foundation Healthy Child Healthy World

Seafood Watch Center for Mind Body Medicine NRDC

Vital Green

We contribute a substantial sum annually to offset the carbon releases associated with our product shipments to customers.

Working through NativeEnergy, Inc., we've supported a methane-to-energy project at a Pennsylvania farm, and helped turn the town of Greenburg, Kansas into a partially wind-powered community.

Unlike most carbon-offset efforts, our contribution covers the added climate-warming effects of jet emissions at high altitudes … an effect called “radiative forcing”. This doubles the size of the contribution required to reflect the total warming effects of our shipments' carbon emissions.

Click here to learn more about our Vital Green program.

Support for volunteer service days

We encourage and pay our team members to spend up to two days per year performing volunteer work in support of recognized local or national community service groups and their projects.

Our Guarantee

Click here to read a letter from Randy, describing the genesis and goals of Vital Choice.

For orders, questions, or assistance call 800-608-4825 any day or time. © 2016 Vital Choice Wild Seafood & Organics, Inc. All Rights Reserved